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www.fitzroytravel.com.au The Brief Fitzroy Travel wanted a web site to act as a sales lead generator for the new business that they were setting up. Our Solution We suggested a two stage approach - first get a good looking, fast website that supplied the information potential clients required and represented Fitzroy in the way they desired. Stage Two will encompass an online ordering system and an account management tool, as well as the ability to setup corporate accounts to maximise cutomer loyalty.